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Australia's Frock Queen

INTRODUCING LEONA

The Leona Edmiston collection focuses on dresses – the mainstay of every woman’s wardrobe. The collection celebrates the diversity of women, with a strong focus on making women feel their most beautiful and confident.

“A woman wants to wear clothes that make her feel fabulous and confident. After all, confidence is the best accessory.”

Designed with the modern busy woman’s lifestyle in mind, each piece exudes classic femininity and are style driven rather than trend driven.

Leona finds inspiration for her unique and distinct prints throughout her travels: whether it’s a vintage scarf, artwork, or hand painted print dating back to the 18th century.

Designs are printed onto the finest of fibres including silks, crisp cottons and Leona’s Signature jerseys.

inside the vault

Dressed by Leona: A Legacy on the Red Carpet

From red carpets in Hollywood to television screens across the world, explore our archive of iconic women who have chosen Leona Edmiston over the years.

CINDY CRAWFORD

PAULA ABDUL

OLIVIA NEWTON-JOHN

MIRANDA KERR

BRITANY SPEARS

FERGIE

Indulgent Opulence

Leona transcends the eras, colours and designs to create modern fashion out of prints from the past.
Our collections offer women of all shapes and sizes signature pieces that are versatile, ageless and exude relaxed glamour.

Leona Edmiston is a brand made to be enjoyed and lived in.

As Seen In: Belle Magazine

A Life Immersed in Print

"If you're feeling great, you can go for something strong and bright; if you're feeling subdued, you can tone it right back. Print brings personality." - Leona Edmiston

Leona’s deep love affair with pattern and colour doesn't end at the design studio. Recently, Belle magazine stepped inside her private sanctuary: a beautifully reimagined 1950s working farmhouse nestled in the Southern Highlands, which she shares with her husband and business partner, Jeremy Ducker, and their family.